In order to be successful on social media in 2020, all social media managers need to be updated with the trends that matter the most. Technology is evolving daily but so is the competition. Lisa Buyer, CEO, and Social PR Consultant, The Buyer Group, said that it is no longer enough to provide a service your customer needs. Self-serving social messages won’t cut it in 2020, either. “The new mindset is this: The relationship we build with our customers is more important than the products and services we sell them,” Buyer said.
People look for the connections on a quite personal level with the businesses. Elena Salazar, Digital Marketing Manager, VMware, said that smart brands should work on making their social media actually social. This looks quite obvious but there are actually a lot of companies which do not respond to all of the comments on their posts, she mentioned.
“It is important to listen to your audience and provide value to them as opposed to solely using your social media channels to promote your products/services,” Salazar said. “With more and more competition on social media, truly connecting with people will help humanize your brand and gain the trust of your audience (which will help your sales!).”
There are a lot of Social Media Marketing and Management companies and Consult 2 Manage is one of those companies. C2M is definitely the industry’s major Social Media Marketing and management organization, offering intense social networking administration specialist solutions. With a customized social media marketing services program, any organization can start developing brand awareness, as well as making revenue from social networking systems like Facebook, Instagram, LinkedIn, and a lot more.
Almost 75% of people use social networking websites or apps when they want to buy something. It’s an essential point for buyers on the business-to-consumer (B2C) and business-to-business (B2B) marketplace, which explains why organizations put money into specialist social media professional services.